three directions — from identity to product

three directions — from identity to product

i build the whole brand: visual image, print and digital. each direction continues the next, so nothing falls apart between them.

i build the whole brand: visual image, print and digital. each direction continues the next, so nothing falls apart between them.

one designer, one system — instead of stitching three vendors together.

one designer, one system — instead of stitching three vendors together.

branding

branding

i build brands with a spine — a logo, a system, and the rules that keep them themselves everywhere they show up. not a mood board, not a set of nice pictures.

brand identity

brand identity

brand identity

visual system

visual system

visual system

brand guidelines

brand guidelines

brand guidelines

logotype & marks

logotype & marks

logotype & marks

art direction

art direction

art direction

naming support

naming support

naming support

digital products

digital products

design that looks right because it works right. i take a brand onto screen — where ux logic comes first and the visual follows.

ux/ui design

ux/ui design

ux/ui design

multi-page sites

multi-page sites

multi-page sites

prototypes

prototypes

prototypes

landing pages

landing pages

landing pages

app design

app design

app design

design systems

design systems

design systems

print & editorial

print & editorial

layout that holds a lot of information and still breathes. presentations, catalogs, printed matter — taken all the way to production.

presentations

presentations

presentations

print design

print design

print design

merch

merch

merch

editorial layout

editorial layout

editorial layout

packaging

packaging

packaging

pre-press

pre-press

pre-press

how i work

how i work

a simple path from brief to handoff — no black boxes, no wasted weeks.

a simple path from brief to handoff — no black boxes, no wasted weeks.

brief

i ask a lot up front.


research




competitors and the market, not guesses.


concept


directions on the table early.


presentation


i walk you through

the thinking.


revisions



we refine where it’s needed.


handoff


every file and asset,

yours to keep.

1 brief

i ask a lot up front.


2 research




competitors and the market, not guesses.


3 concept


directions on the table early.


4 presentation


i walk you through

the thinking.


5 revisions



we refine where it’s needed.


6 handoff


every file and asset,

yours to keep.

got a brand that gets lost? let’s pull it together.

email (click to copy)

hello@desgn.me

email copied to clipboard

telegram

phone / whatsapp

got a brand that gets lost? let’s pull it together.

email (click to copy)

hello@desgn.me

email copied to clipboard

telegram

phone / whatsapp

got a brand that gets lost? let’s pull it together.

email (click to copy)

hello@desgn.me

email copied to clipboard

telegram

phone / whatsapp

© 2018 — 2026.
artem kovalskyi.
all rights reserved

© 2018 — 2026.
artem kovalskyi.
all rights reserved

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