every path leads home.
an evening of searching becomes a few minutes — and the people who can't adopt yet stay in the story instead of closing the tab.
adoption app for ukraine's animal shelters
services
ux research, user flow,
wireframes, ui design
industry
animal welfare, charity
location
Kyiv, Ukraine
description
adoptify gathers every shelter animal in ukraine into one app — find, compare, apply, help. today that lives scattered across facebook pages, marketplaces and social channels.
i designed the product end to end: flow, wireframes, interface — including the branch for people who can't adopt.
the wish isn't the problem
people don't skip adoption because they don't want an animal. they skip it because finding one costs an evening: shelter pages on facebook, half-dead websites.
the search dies before it starts, and animals wait years. so the product doesn't have to create the desire — it has to clear everything standing between that desire and the shelter.
the flow came
before the screens
i mapped the journey first: entry, browsing, the moment of decision, the application — and what happens when the honest answer is «not yet».
it exposed the branch that matters. someone is moved but can't take an animal home, and everywhere else they just close the tab. here the flow offers a donation to that specific animal.
then wireframes, each with the reasoning next to it. visuals came last, once the logic held.
sign up after
you care
registration sits after the animal is chosen, not at the door. asking for an account before someone cares is how you lose them — by then there's a name and a face behind the form.
photos and stories lead every screen: filters answer «which animal», a story answers «why this one». search counts the results before you tap, so nobody opens an empty list.
got a brand that gets lost? let's pull it together.
© 2026. artem kovalskyi. all right reserved
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