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adoption app for Ukraine’s animal shelters

adoption app
for Ukraine’s animal shelters

adoption app for Ukraine’s animal shelters

industry

animal welfare, charity

animal welfare,

charity

animal welfare, charity

services

ux research, user flow,

wireframes, ui design

ux research, user flow,

wireframes, ui design

ux research, user flow, wireframes, ui design

location

Kyiv, Ukraine

description

adoptify gathers every shelter animal in Ukraine into one app — find, compare, apply, help. today that lives scattered across facebook pages, marketplaces and social channels.

i designed the product end to end: flow, wireframes, twenty-one screens and states — including the branch for people who can’t adopt.

adoptify gathers every shelter animal in Ukraine into one app — find, compare, apply, help. today that lives scattered across facebook pages, marketplaces and social channels.

i designed the product end to end: flow, wireframes, twenty-one screens and states — including the branch for people who can’t adopt.

the wish isn’t the problem

the wish

isn’t the problem

the wish isn’t the problem

people don’t skip adoption because they don’t want an animal. they skip it because finding one costs an evening: shelter pages on facebook, half-dead websites.

the search dies before it starts, and animals wait years. so the product doesn’t have to create the desire — it has to clear everything standing between that desire and the shelter.

people don’t skip adoption because they don’t want an animal. they skip it because finding one costs an evening: shelter pages on facebook, half-dead websites.

the search dies before it starts, and animals wait years. so the product doesn’t have to create the desire — it has to clear everything standing between that desire and the shelter.

Shelter animal posts scattered across Facebook groups and marketplaces

Hand holding a phone with the Adoptify home screen

the flow came

before the screens

the flow came

before the screens

the flow came before the screens

i mapped the journey first: entry, browsing, the moment of decision, the application — and what happens when the honest answer is "not yet".

it exposed the branch that matters. someone is moved but can’t take an animal home, and everywhere else they just close the tab. here the flow offers a donation to that specific animal.

then wireframes, each with the reasoning next to it. visuals came last, once the logic held.

i mapped the journey first: entry, browsing, the moment of decision, the application — and what happens when the honest answer is "not yet".

it exposed the branch that matters. someone is moved but can’t take an animal home, and everywhere else they just close the tab. here the flow offers a donation to that specific animal.

then wireframes, each with the reasoning next to it. visuals came last, once the logic held.

Adoptify user flow from browsing to an adoption request and a donation

sign up after

you care

sign up after

you care

registration sits after the animal is chosen, not at the door. asking for an account before someone cares is how you lose them — by then there’s a name and a face behind the form.

photos and stories lead every screen: filters answer "which animal", a story answers "why this one". search counts the results before you tap, so nobody opens an empty list.

registration sits after the animal is chosen, not at the door. asking for an account before someone cares is how you lose them — by then there’s a name and a face behind the form.

photos and stories lead every screen: filters answer "which animal", a story answers "why this one". search counts the results before you tap, so nobody opens an empty list.